"What the Dog Saw" by Malcolm Gladwell

Somewhat interesting collection of essays that I had been reading for awhile now, usually in bed before going to sleep. This is the 1st book I've read by him, and I frequently found myself wondering why he has become so well known, such a cultural guru. I guess he presents interesting concepts, and shows links that people may have been unaware of.  It probably doesn't help his cause that I was usually tired when I read this book. However, the fact that I stayed awake for all the essays must indicate something positive about their content.